Designing Customer Experience for Pharma Marketing
HCPs increasingly want their experience with Pharma companies to be truly personalized, authentic, and built around their individual needs. In the Decision Journey of doctors, they face different mental barriers before they can move to the next stage. The key to overcoming these barriers is ENGAGEMENT with the HCP. MedSynapse works with its clients in Pharmaceutical Industry to manage the customer experience of doctors for product marketing with its innovative CXCenter offering.
